Chips&Media adds VP8 on its new BODA9/CODA9

June 8, 2010- Chips&Media, Inc., a leader of Silicon Intellectual Property (IP), today announces that it will include VP8 in its latest video codec IP family, BODA9™/CODA9™, high performance 1080p 60fps HD video decoder  IP cores with multi-format capabilities.

By providing support for VP8, future Chips&Media’s video codec IP cores will be capable of decoding HTML5-based videos from Google, Firefox, and Opera browsers.

The BODA9™ offers full hardware acceleration for an extensive range of video standards from broadcast and storage, such as H.264, MPEG-2, VC-1, RealVideo, AVS, MPEG-4, and DivX(Xvid), to web-connected, such as Sorenson spark, H.263 and VP8. The CODA9™ provides not only multi-format decoding but also H.264, MPEG-4, and H.263 encoding capabilities, which is able to simultaneously encode and decode HD videos and targeted for the fast-growing video conferencing market.

Steve Kim, president and CEO of Chips&Media said, “As web-connectivity to digital home consumer products is becoming the main trend, we will provide in time multi-format supported video IPs such as BODA9™/CODA9™ ensuring the best value in broadcast viewing and bringing high-quality video contents and experiences to web-connected devices.”

The first of the company's BODA9™/CODA9™ family of codec IP cores -- the BODA950 is expected to deliver in Q3 2010.