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Chips&Media delivers its latest CODA9A0 to Freescale

Seoul, Korea –April 23, 2012 – Chips&Media, Inc., a leading company in silicon video Intellectual Property (IP), today announces that it has begun shipping the fully verified CODA9A0 video encoder and decoder IP to partners including Freescale, and it will be deployed in future i.MX application processors after i.MX6.

Chips&Media’s CODA9A0 is a multi-standards, multi-stream video decoder/encoder, capable of delivering industry-leading video performance for the widest supported standards. In addition, CODA9A0 supports resolutions up to 4Kx2K, which is 4 times larger than 1080p, to fully meet the advanced full HD frame-packed S3D video imaging and immersive telepresencing. The core also adds ultra-low latency coding ability, useful in a variety of real-time interactive multimedia applications, including real-time transcoding, and video conference/communication.

“Freescale, who first licensed Chips&Media’s video technology in 2005, continues to incorporate advanced Chips&Media’s encoding and decoding capabilities into our i.MX applications processor platforms,” said Rajeev Kumar, i.MX Product Line Manager, from Freescale Semiconductor, “Freescale’s relationship with Chips&Media over the past several years has allowed us to differentiate our product offering by leveraging the superior multimedia processing performance.

“Working with Freescale over the past few years as a key partner supporting i.MX processors has helped us to develop the most innovative and advanced video solutions for next-generation consumer, industrial, and automotive applications.” said Steve Kim, CEO & president of Chips&Media, “The CODA9A0 is accomplishing super-high performance with bandwidth and power efficiency. Our technology enables Freescale to advance its leadership in connected devices.”

Key technical features of CODA9A0 include:

Multistream-capable HD video engine delivering 1080p decode/encode processing of extremely high video resolutions up to 4Kx2KSupport for Stereoscopic 3D (S3D) video including MVC(Multi-view Video Coding)Support for the WebM playback with VP8 decide flexible bit rate control with CBR, VBR, and ROI for high-quality encodingEmbedding sub-frame synchronization algorithms to achieve low-latency128bit wide data bus support for the major operating systems including Microsoft Windows, Android, and Linux.

About Freescale

Freescale Semiconductor (NYSE: FSL) is a global leader in embedded processing solutions, providing industry-leading products that are advancing the automotive, consumer, industrial, and networking markets. From microprocessors and microcontrollers to sensors, analog integrated circuits, and connectivity – our technologies are the foundation for the innovations that make our world greener, safer, healthier, and more connected. Some of our key applications and end-markets include automotive safety, hybrid and all-electric vehicles, next-generation wireless infrastructure, smart energy management, portable medical devices, consumer appliances, and smart mobile devices. The company is based in Austin, Texas, and has design, research, and development, manufacturing, and sales operations around the world.

About Chips&Media

Chips&Media, Inc. is a leading video IP provider based in Seoul, Korea(Republic of). Its advanced ultra-low power and high-performance video technology has been chosen by more than 60 top-tiers based in the US, Europe, Korea, Taiwan, China, and Japan and has proven in silicon reaching 80 million units. For more information, please visit the company’s web site at

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