Chips&Media passes the 50 million unit mark

Seoul, Korea. – March 9, 2011 - Chips&Media, Inc., a leading company in silicon  video Intellectual Property (IP), today announces that its cumulative shipment of system-on-chip(SoC) devices have now exceeded 50 million units since its first shipping record in 2006, making it to achieve this significant milestone over the past 5 years.

This latest success underlines Chips&Media’s strong position in video processing, but also demonstrates the growth in adoption of the Chips&Media’s video cores by leading semiconductor and consumer electronics companies including Freescale, Novatek, Realtek, Via and others.

The key factor in Chips&Media’s success is its complete portfolio which covers a broad range of multiple applications with high performance and low-power consumption. As a result, Chips&Media’s video technologies nowadays can be found in many digital products from mobile/portable devices including mobile phones, portable media players and tablets to home consumer devices like HDTVs, set-top boxes, digital photo frames and media boxes.

Chips&Media’s continuing leadership is exemplified by its recently introduced CODA9™ family, which adds not only new video standards such as MVC, VP8 and Theora, but also enhanced features that focus on boosting up its encoding and decoding performance.

About Chips&Media

Chips&Media,Inc. is a leading video IP provider based in Seoul, Korea(Republic of). Chips&Media’s video codec technologies cover the full line-up of video standards such as MPEG-2, MPEG-4, H.263, H.264/AVC, MVC, VC-1, RealVideo, AVS and VP8 from D1 to full HD resolution. Its advanced ultra-low power and high performance technology has been chosen by more than 40 top-tiers based in US, Europe, Korea, Taiwan, China and Japan and has proven in silicon reaching 50 millions of units. For more information, please visit the company’s web site at

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